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Bahlsen – Fertigung

Produces cookies, wafers, cakes and winter pastries – from the Leibniz biscuit to the winter range.

Bahlsen Logo

BAHLSEN GmbH & Co. KG

HanoverNew on Amplifa

1891Founded
4Generations family business
130+Years in existence

About Bahlsen

BAHLSEN GmbH & Co. KG is a family-run company based in Hanover that has been producing and distributing confectionery for over 130 years. The product range includes cookies and wafers, cookie assortments, cakes, and a seasonal winter range with gingerbread, Speculoos and stollen. Well-known products include the Leibniz biscuit, created by Hermann Bahlsen in 1891, Waffeletten, Deloba, Messino and the cake brands sold under the Comtess name. According to the company, it bakes in the traditional craft manner and works with partners on quality and sustainability of ingredients; wheat flour comes from regional contract farming in Germany and Poland, and cocoa from more sustainable cultivation. The products are distributed via food retail and online channels. The company is headquartered at Podbielskistraße 11 in Hanover.

Site
Hannover
Processes
Production and distribution of confectionery (cookies, wafers, cakes, winter pastries), Consumer service, Bahlsen Outlets
Materials
Wheat flour, Cocoa, Hazelnuts
Founded
1891
Industries
Confectionery, Food/Foodstuffs, FMCG
  1. 01

    Recipe and product development

  2. 02

    Procurement of ingredients (wheat, cocoa, hazelnuts)

  3. 03

    Pastry production

  4. 04

    Packaging

  5. 05

    Distribution via retail and online channels

Production and Ingredients

WEIZEN

Wheat flour

100% from regional contract farming in Germany and Poland with traceability back to the field.

KAKAO

Cocoa

From more sustainable cultivation in cooperation with long-term partners.

HASELNUSS

Hazelnuts

Gently roasted and finely ground, among other things for Kipferl and cinnamon stars.

Locations

Hanover

DE

Headquarters

Products

Leibniz Butter Biscuit
Leibniz Butter BiscuitBiscuits · Confectionery
Waffeletten Milk Chocolate
Waffeletten Milk ChocolateWafer pastries · Confectionery
Deloba Puff Pastry
Deloba Puff PastryPuff pastry · Confectionery
Comtess Cake
Comtess CakeBundt cake · Confectionery

Inside the production

The Bahlsen Family
The Bahlsen Family
Bahlsen Winter Range (available September to December)
Bahlsen Winter Range (available September to December)

Industries

ConfectioneryFood/FoodstuffsFMCG

Additional services

Production and distribution of confectionery (cookies, wafers, cakes, winter pastries)Consumer serviceBahlsen Outlets

Reference customers

ReweWorld of SweetsAmazon

History

  1. 1891

    Hermann Bahlsen creates the first biscuit, named after Gottfried Wilhelm Leibniz; gold medal at the 1893 World's Fair in Chicago

  2. 1904

    Innovative packaging of the Leibniz-Cakes by graphic artist Heinrich Mittag

  3. 1914

    Limited-edition tin by Emanuel Josef Margold

  4. 1928

    Angora tin (Art Deco) by Martel Schwichtenberg; Bahlsen lettering based on the founder's signature

  5. 1950er

    Pop-art biscuit tins by Eva Grossberg

  6. 1958

    Op-art biscuit tin by Eva Grossberg

  7. 2020

    Four generations of a family business, over 130 years in existence

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