
Labelling solutions for the Green Industry: plant labels, variety signs, banners, printers and software

GÜSE GmbH
Reinbek (Headquarters)New on Amplifa
About Güse
Güse GmbH, based in Reinbek near Hamburg, has been active in the field of plant labelling since 1954 and is one of the established suppliers for the Green Industry in the German-speaking region. The company manufactures and distributes image labels, stick-in labels, loop labels, hang tags, variety signs up to DIN A4, IT labels as well as individually printable advertising banners made of PVC tarpaulin fabric (760 g/m²). Production uses, among others, thermal transfer, direct thermal, colour inkjet and LED colour printing processes; materials used include PVC, PET, polyester/satin, LDPE and HDPE. In addition to its own products from in-house production, Güse offers label printers from Godex, Epson and OKI, label software, barcode scanners, POS equipment and plant packaging. Individual labels as custom-made products can also be realised in small print runs. As part of the Mediaform corporate group, the company serves customers such as gardeners, nurseries, flower wholesale markets, garden centres and florists with sales, product management, packaging design and graphics.
- Site
- Reinbek
- Processes
- Thermal transfer printing (label printing), Direct thermal printing, LED colour printing, Colour inkjet printing, Laser printing, Impact (dot matrix) printing, Individual banner printing (large-format digital printing, PVC tarpaulin fabric 760 g/m², with, Label design / custom labels (graphics, small print runs)
- Materials
- PVC (labels), PET (labels), PVC tarpaulin fabric 760 g/m² (banners), Polyester/satin (satin ribbon Schleifenfee®), LDPE, HDPE, Recycled film, PVC
- Certificates
- ISO 9001
- Founded
- 1954
- Industries
- Green Industry, Gardeners, Nurseries, Flower wholesale markets, Garden centres, Florists
- 01
Consulting by field and inside sales staff
- 02
Label graphic design
- 03
Printing (thermal transfer, direct thermal, colour inkjet, LED colour printing)
- 04
Finishing/processing (e.g. eyelets for banners)
- 05
Warehouse logistics
- 06
Shipping
Materials & Printing Processes
PVC
Weather-resistant labels for outdoor use; as 760 g/m² PVC tarpaulin fabric also for advertising banners.
PET
Printable plant labels with high weather resistance; also available as UV laminating film.
Polyester/Satin
Satin ribbons (Schleifenfee®) for flower decoration and wreaths.
LDPE
Protective films and carrier bags for plant sales.
HDPE
Translucent, unprinted carrier bags.
Recycled film
Bags made of 50 my recycled film for plant transport.
Thermal transfer printing
Weather-resistant labelling with wax/resin or resin ribbons.
Direct thermal printing
Process for label printers without a ribbon.
Colour inkjet printing
Colour label printing, e.g. with Epson ColorWorks.
LED colour printing
Colour label printing with OKI LED printers.
Locations

Reinbek
DEHeadquarters, manufacturing and warehouse logistics
- Part weight / size
- Banners up to 180 x 80 cm
- Lot size
- Small runs to series production
- Materials
- PVC, PET, polyester/satin, LDPE, HDPE
- Godex label printer HD830i
- Epson ColorWorks C3500/C4000E/C6000/C6500AE
- Epson LabelWorks
- OKI LED colour printers C612/C650/C834/C844/C651
Products & Components







Inside the production







Industries
Processes & technical limits
| Processes | Tolerance | Max. part | Weight | Lot size | Materials |
|---|---|---|---|---|---|
| Thermal transfer printing (label printing)Testing | – | – | – | – | PVC, PET, Polyester/Satin |
| Direct thermal printingTesting | – | – | – | – | PVC, PET |
| LED colour printingTesting | – | – | – | – | – |
| Colour inkjet printingTesting | – | – | – | – | – |
| Laser printingTesting | – | – | – | – | – |
| Impact (dot matrix) printingTesting | – | – | – | – | – |
| Individual banner printing (large-format digital printing, PVC tarpaulin fabric 760 g/m², withTesting | – | 180 cm × 180 cm × 80 cm | – | – | PVC (760 g/m²) |
| Label design / custom labels (graphics, small print runs)Engineering | – | – | – | small runs possible | PVC, PET |
10 Anlagen & Maschinen
| Machine | Manufacturer / model | Quantity | Working area | Year built | Site |
|---|---|---|---|---|---|
| Label printer (thermal transfer/direct thermal) | Godex HD830i | – | – | – | Reinbek |
| Label printer (thermal transfer) | Epson LabelWorks | – | – | – | Reinbek |
| Label printer (colour inkjet) | Epson ColorWorks C3500 | – | – | – | Reinbek |
| Label printer (colour inkjet) | Epson ColorWorks C4000E BK/MK | – | – | – | Reinbek |
| Label printer (colour inkjet) | Epson ColorWorks C6000/C6500AE | – | – | – | Reinbek |
| LED colour label printer | OKI C612n/C612dn | – | – | – | Reinbek |
| LED colour label printer | OKI C650dn | – | – | – | Reinbek |
| LED colour label printer | OKI C834dnw | – | – | – | Reinbek |
| LED colour label printer | OKI C844dnw/C844dn | – | – | – | Reinbek |
| LED colour label printer | OKI C651dn | – | – | – | Reinbek |
Additional services
Quality
Güse pays attention to the durability and reliability of its products; the labels are mostly resistant to rain and wind and are therefore suitable for outdoor use. Free material samples allow format and material to be tested before ordering.
| Evidence | Reinbek |
|---|---|
| ISO 9001 |
History
- 1954
Foundation of the label business under the name Güse
- 2015
As part of the Mediaform corporate group, stronger focus on individual products and solutions