Swiss foodservice provider: fresh meat, charcuterie, convenience products and nationwide temperature-controlled delivery across Switzerland.
Traitafina AG
Lenzburg (CH)New on Amplifa
About Traitafina
Traitafina AG, based in Lenzburg, is a Swiss food manufacturer and foodservice partner for gastronomy, hotels, retail, catering, care facilities, bakeries and butcher shops. The company produces fresh meat (including Swiss Heritage Beef and Seetal Fleisch), sausage and meat products, and charcuterie in the Swiss butcher tradition since 1890, including the Lenzburger Bauernschinken and the premium line CUTS. In its own manufactory in Lenzburg, the company creates its own-brand products under the 'wie hausgemacht' label (pasta, sauces, dressings), fresh convenience products, shock-frozen frozen specialties, traiteur specialties, salad dressings, ready meals and, since 2022, the plant-based Vegifina range. As a distribution business, Traitafina offers over 30'000 articles from a single source and supplies more than 2'000 partners daily throughout Switzerland in 26 cantons with a standard delivery time of 24 hours, on the agreed day and temperature-controlled. The family-owned company employs more than 230 staff, including over 10 apprentices in 5 professions, and belongs to Heba Food Holding, in which Migros agreed to acquire a stake in 2020.
- Site
- Lenzburg
- Processes
- Meat processing (fresh meat), Sausage and meat product production, Charcuterie production (since 1890, incl. Lenzburger Bauernschinken, premium line CUTS), Production of comestibles and traiteur specialties, Production of salad dressings and sauces, Production of ready meals, Private label production 'wie hausgemacht' (pasta, sauces, dressings) in own manufactory in Lenzburg, Shock freezing (frozen specialties)
- Materials
- Swiss beef (Swiss Heritage Beef, Seetal Fleisch), Meat, Meat for charcuterie, Plant-based ingredients (Vegifina)
- Founded
- 1890
- Employees
- 230+
- Industries
- Gastronomy, Hotels, Retail, Catering, Care & Nursing Homes, Bakeries
- 01
Raw material sourcing (personally selected suppliers, Swiss breeding)
- 02
Batch inspection
- 03
Meat processing & manufactory
- 04
Packaging
- 05
Own temperature-controlled logistics & distribution operation
Products & Raw Materials
Swiss beef (Swiss Heritage Beef, Seetal Fleisch)
Beef from Swiss breeding from selected farms with seamless traceability; Seetal Fleisch is promoted by the company.
Meat for charcuterie
The basis of the sausage and meat products in the Swiss butcher tradition since 1890.
Plant-based ingredients (Vegifina)
The raw material basis of the plant-based range offered since 2022 for modern gastronomy.
Locations
Lenzburg
CHHeadquarters, production/manufactory, logistics
- Materials
- Swiss beef, meat, plant-based ingredients
Product Worlds
Inside the production
Industries
Processes & technical limits
| Processes | Tolerance | Max. part | Weight | Lot size | Materials |
|---|---|---|---|---|---|
| Meat processing (fresh meat)Food processing | – | – | – | – | Swiss beef, Meat |
| Sausage and meat product productionFood processing | – | – | – | – | Meat |
| Charcuterie production (since 1890, incl. Lenzburger Bauernschinken, premium line CUTS)Food processing | – | – | – | – | Meat, Swiss beef |
| Production of comestibles and traiteur specialtiesFood processing | – | – | – | – | Foodstuffs |
| Production of salad dressings and saucesFood processing | – | – | – | – | Foodstuffs |
| Production of ready mealsFood processing | – | – | – | – | Foodstuffs |
| Private label production 'wie hausgemacht' (pasta, sauces, dressings) in own manufactory in LenzburgFood processing | – | – | – | – | Foodstuffs |
| Shock freezing (frozen specialties)Food processing | – | – | – | – | Foodstuffs |
| Fresh convenience production (sauces, salads, dressings)Food processing | – | – | – | – | Foodstuffs |
| Plant-based product manufacturing (Vegifina)Food processing | – | – | – | – | Plant-based foods |
| Foodservice logistics / distribution operation (30'000+ articles, nationwide in Switzerland, on theLogistics | – | – | – | – | Foodstuffs |
Additional services
Reference customers
History
- 1890
Foundation of a fresh products business in Lenzburg.
- 1903
Foundation of Hero Fleisch- und Wurstwarenfabrik AG; the regional business becomes an industrial company.
- 1993
The old Traitafina is absorbed into the Hero Group.
- 1998
Hermann Bader acquires 51 percent of Hero's meat processing division with two partners in a management buy-out; Traitafina AG is refounded as a family-owned company.
- 2008
Hermann Bader is awarded the Agro-Star Suisse.
- 2009
A major fire destroys the Egliswil site; concentration on Lenzburg.
- 2011
Revenue of 140 million Swiss francs (according to Wikipedia).
- 2016
Launch of the own brand 'wie hausgemacht' from the company's own manufactory in Lenzburg.
- 2020
Heba Food Holding and Migros sign a share purchase agreement (according to Wikipedia).
- 2022
Introduction of Vegifina and expansion of the brand 'eusi Region Seetal-Freiamt'.